Veloso, Bryan. "The Quick History of Nike, Nike Advertising and Nike Brands « Americana Persona." Americana Persona. Web. 28 Jan. 2011.
http://americanapersona.wordpress.com/2008/05/27/the-quick-history-of-nike-nike-advertising-and-nike-brands/.
The article describes the basic history of the company. It is very focused in the famous people and celebrities that Nike has had endorse their products. The most successful one of all was Michael Jordan. Nike has been probably one of the most successful companies to utilize the use of endorsements.
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